Big news, everyone! Starting Monday, February 25th, 2013–also known as next Monday–we will be holding a contest on our social sites!

After the panic that both Hurricane Sandy and Winter Storm Nemo brought about, it has become clear to us that far too many people are uninformed about the importance of being prepared. Back up your data, guys! Prepare for disaster! It’s so, so imperative in running a business successfully, and ensuring its continuity. You wouldn’t drive a car without insurance, would you? Maybe you would, how would I know? But if you do, cut it out.

With that being said, we decided to take action. Introducing: The Disaster Recovery Trivia Challenge!

HOW TO PLAY:

–   Every Monday morning, stop by our Facebook and/or Twitter page(s). There, among the piles of awesomeness, you’ll find a fact about disaster recovery, or businesses’ lack thereof.

–   Read the fact, and decide if you think it’s “True” or “False”.

–   Once you’ve made up your mind, tell us what you think! You can submit your guess on Facebook in the comment section of the fact post, or tweet it to us on Twitter. Luckily, both “True” AND “False” are 140 characters or less—for all you little blue birdies out there. Phew!

Casting your guess (when and IF—that’s a big “if”, see?—you “like” us on Facebook or “follow” us on Twitter…or both, if you just really like hanging out with us) automatically earns you an entry to win— DRUM-ROLL, PLEASE…

Oooooohhh…

Aaaaaaahhh…

 *

Wooooowww…

—A free shirt! As a proud owner of one of these babies and a lover of all items acquired through winning giveaways, I can confidently tell you that you shouldn’t sit this one out.

At the end of every week, also known as Friday, we will not only be revealing the answer, but choosing a winner at random. Did you see I said “every week”? That means that with every new fact that we present, comes another opportunity for you to win. So, if you play and aren’t selected, bet your bottom dollar that the sun will come out next week.

We have 10 disaster recovery facts to talk to you about, so that means there are 10 chances to win. That also means that there will be 10 winners of TurnKey finery when all is said and done. However, we want to have a grand-prize winner, because, well… why not? At the end of this 10-week period, when we’re done making it rain T-shirts on you all, we will draw one grand-prize winner from the pool of weekly winners. That one, final, lucky winner will receive $100! Don’t spend it all in one place! Unless you’re spending it at TurnKey Internet, that is.

So what do you think? Will you play along? At the very least, check in on Fridays for some valuable information that just might end up saving you.

* Recognize this image, anyone? This T-shirt is the answer to this week’s  “Guess that photo” puzzle! For those of you who haven’t heard yet, “Guess that Photo” is another game we play on our social sites! Tune in every week for a new picture, and see if you can guess what it is.

“Let’s Make a Deal!” was a terrific run, wouldn’t you agree? We had a ton of fun deal-making and prize-awarding, through the original promotion and then again with its revival. However, like all good things, “Let’s Make a Deal!” must, too, come to an end. If you find yourself in tears, we understand. Take a moment. We’ll wait…

We would like to extend a final, congratulatory shout-out to our winners of “The Deal of a Lifetime” (Jesse C., Steven S., Danny F., Hendra S., and Adam B.), and an enormous “Thank you!” to everyone who entered. This will not be the last TurnKey Internet giveaway of its kind—mark my words!

With that being said, we have something brand new to share with you! Come on; would you really expect anything less from us? At this point, we hope you know as well as we do that we would be bored to tears without some kind of event going on.

Without further ado, we would like to introduce… The Truckload Sale!

An 18-wheeler just arrived at the TurnKey Internet data center, bursting at the seams with a medley of 8 GB, 16 GB, and 32 GB Intel E3 dedicated servers. To celebrate the arrival of this glorious mountain of technology, we are packing in the savings and marking every single one of them 40% off! All you have to do is enter the coupon E3TRUCK at check-out. That’s it! We’re all about making things easier.

E3’s are what’s hot right now, and they are being snatched up left and right. Don’t miss your chance to get in on this discount, because—trust us!—it won’t last long! Check out the Truckload Sale > 

Also… Yes, there is an “also”. Have you noticed there’s almost always an “also”? The E3 sale isn’t the only new thing starting up at TurnKey Internet this week. Since the truck arrived carrying only servers, we realized that we needed to show our other products and services some love as well. Naturally, we decided to offer savings on… well, everything. We just feel like a new year is started best when there’s a deal involved, you know? Especially when it’s a TurnKey deal, because those are our very favorite kinds of deals. So, see for yourself! Whether you’re looking for a reseller package or a virtual private server or anything in between, with this sale (and the coupon code TK2013), we know you’ll be able to kick off 2013 correctly.

So, are you as excited as we are? We hope so! But save some room for more, and keep an eye on our Facebook and Twitter pages. We may or may not have another contest all cooked up and coming your way in the VERY near future.

Pssttt… I’ll have it be known that by “may or may not” I mean “definitely do without question”, but that’s between you and me…

For the past two decades, social media has enabled people to keep in touch with loved ones, to reconnect with old classmates and friends, and to research floppy trunk syndrome (if you consider Wikipedia social media,which has been a hot debate with a fellow TurnKey team member… but I won’t mentions names), all from within the comfort of your home. It has also allowed us to write about our lives and share it with people all around the world, to find true love (or fake love, if you happen to play football at Notre Dame), and to fill our spare time with videos of cats, funny babies, and Gangnam Style-esque dances!

Lately, however, social media has been gradually encouraging us to condense the way we document our day-to-day lives. Social sites like Twitter allow short interactions and fleeting insights into the way people spend their time. Whether it is people you know or people you don’t, what people want to share of their daily existence has been captured in 140 characters or less.

A new form of this condensing idea recently sparked interest across the web and landed under the wings of Twitter. Its name is, simply, “Vine”. Now, let me take a second (or six) to tell you a little bit about Vine.

Vine is a free app that allows users to record video clips and edit them into a 6-second, repeating video (think your own easy, personal GIF’s, in a way!). Since Twitter recently acquired this company, you can easily upload and tweet your video to your followers. You can also share it with your friends on Facebook, if you please.

Vine says that this app makes “capturing life in motion fun and easy” and that it’s a “shortened form of something larger.” Now, I think this app is pretty cool, but I am not yet a consistent user. It took me a little while to get interested in Twitter, because I didn’t understand the whole constant-status-update deal. 1) Who has the time to do that all day? And 2) Whoever cares enough about what I am doing at all times—besides my mother—is crazy! I’ll admit, it wasn’t until a friend of mine forced me to sign up for a Facebook account about 6 years ago, that I ever really had interest in getting one.

To me, there are clear pros and cons to Vine and other apps like it. To start, Vine is very simple to use. That, right there, is probably the most important part. Second, it is a great tool to give people a quick insight into where you are, whom you’re with, and what you’re doing. It truly is a “shortened form of something larger.”

The Brooklyn Nets hopped on the Vine train right away, posting a video of a few of their players warming up. A picture is worth a thousand words, but a video of Kris Humphries actually finishing a dunk is worth, well, 2 points. Actually, I’ll give him an and-one following his divorce with Kim Kardashian.

You can also be artsy or funny with Vine! In a way, it feels like a stop-motion video. I stumbled upon a Vine video of two men having a staring competition, and since it is a 6-second, ever-repeating video, I waited hours for a winner and ended up falling asleep before the battle was won.

Here is where I am critical: We have seen books “go digital”, and photography “go Instagram”. Now something as a beloved as home videos are “going Vine”—I was happy with stagnation at YouTube for a while. Like I said, the “shortened form of something larger” is great, but with Vine, we will never get to see the full picture, or in this case, video.

Another problem I see with Vine stems from that which we refer to as “selfies.” We all know what those are. It started with teenage girls on MySpace, and has become popular on Instagram. Some people love themselves so much that they feel the need to post 20 photos a day of them sitting in a car, then at a desk, then eating a salad, then with their cat, then in their new outfit, then in a mirror, then close up, then at a low angle, then at a high angle, then at a side angle, and then … well, you get the point. I feel like Vine will be another outlet for this, but on repeat! I do know it is my choice whom I follow, and I will definitely take that into consideration if Vine takes hold.

This is where I shall leave you! My question is: Will Vine really catch on? Is it the new Instagram in video form, or is it something that will come and go? As with any technology, it’s there for everyone to use, and the way in which we do so is what defines its future. I am just glad that Vine was not around when I was a child … It would have made it a whole lot easier for my parents to share embarrassing videos of me with my girlfriends.

Recently, there has been quite a stir over the EU’s response to Google’s most recent privacy policy…

From PARIS (Reuters): “Google has four months to make its privacy policy comply with requests from European Union data protection watchdogs or start facing the possibility of disciplinary action at a national level.”

France’s Commission Nationale de l’Informatique, working on behalf of the EU’s 27 national data regulators, said on Tuesday it had found legal flaws with a new approach to user data that Google adopted in March.

Among CNIL’s concerns was the way the U.S. group combines anonymous data from users’ browsing histories across its services to better target advertising.

From theguardian:  “Google’s latest privacy policy means that users get a simpler experience when signing up for a new Google-owned service. But it also means that Google can build up a more comprehensive picture of the user for advertising – for example, monitoring a person’s use of YouTube to help better target adverts within Gmail.”

I find it interesting that the EU’s various sanctioning bodies have an issue with this.  What do they think Google is going to do with the information?  Seriously!?  Google is in business to make money.  They make money by helping advertisers get in front of people who are most likely to purchase their products and services.  Let me give a perfect example – Let’s say that a feminine hygiene advertisement is placed in front of male audience members. I dare say, that is a waste of the advertisers’ money because odds are probably REALLY good that there isn’t a single purchaser in the group.

Another example: I watch YouTube all the time.  99.8% of my YouTube views are music.  Actually, I can’t imagine life without YouTube – but that’s another blog.  In the past year alone, I’ve probably watched in the neighborhood of 2,500 music videos – and once, ONCE, was an advertisement placed in front of me that I was interested in.  I actually sat there and watched the advertisement because it was something I was interested in.  That means the other 2499 times that ads were placed in front of me were a total waste.  From both efficiency and user-experience standpoints, wouldn’t it be better if YouTube, Google, or whoever is displaying the content, knew something about the viewer’s likes, dislikes, sites visited, etc.?  It irks me a little bit that I have to wait the 5 seconds before I can click on the “Skip Ad” button.  I’d much rather see an advertisement that actually interests me.

In other words, by being able to target your viewer, as Google is allegedly doing, it serves both the advertiser as well as the viewer.  My question is: Why does the EU want to make it harder on advertisers (businesses within the European Union) and the citizens of the European Union?  Ah, government regulatory bodies at their finest, once again. Apparently the EU wants advertisers to pay for ads that get displayed in front of randomly selected people who might not have any interest at all in the product or service being touted, rather than be able to target their ads to those who have shown some type of behavior that identifies them as a potential buyer.  Also, why should anyone have to sit through an ad that they have no interest in?

Now, I do agree that people should have the ability to opt out of certain things like email, but isn’t what Google is doing beneficial for everyone?

If I were an advertiser and it was costing me X dollars each time my ad was presented, I would want to be darn sure that my ad was being placed in front of people who are most likely to take advantage of what I’m offering.

I’d be interested in hearing other views on whether Google, who is allegedly doing what the regulatory bodies claim, is right or wrong.  Perhaps you are indifferent? How do you feel about the use of this alleged data?

There has been a lot of controversy lately about how best to use blog comments to boost SEO. While it might seem awfully counter-intuitive, several popular bloggers have demonstrated that turning off comments can do wonders for traffic. That is, if you happen to be popular to begin with.

They theory is that, by turning off comments, you force readers to respond to your articles on their own blogs and social networking sites, linking back to your post in the process. This not only encourages linking-in but it also prevents spammers from hitting your blog with their own links. If you happen to be a blogger with a loyal readership, I can see how this method might improve your traffic. However, I can also see how it could kill your blog—and fast.

Not only are you counting on your readers to stay loyal after you ban them from discussing your post on your site (which, frankly, is kinda rude), you are also counting on them to care enough about your post to write their own. Maybe it’s naïve of me, but I think people tend to be a touch lazier than that in real life. The beauty of comments is how easy it is to leave one. You read a post, you have an opinion, you share that opinion, you go on with your life. In a perfect world, comments demonstrate to new readers how fascinating your post has been to past readers, and encourage discourse among your budding fan-base.

When you turn off comments, you turn off the discussion. Unless your readers are super bloggers with unlimited time, and your content is, like, the most compelling thing ever, you’re taking a big risk. Not only are you shutting down a pipeline of traffic, your sending an elitist message to your readers. My advice: let people comment, heavily moderate for spam, and encourage readers to blog about your blog by writing good content. It’s the best of all possible worlds.

Yeah yeah, I know, everyone EVERWHERE is obsessed with Twitter, and for good reason. Twitter is fun, it’s easy to connect to tons of people and it’s SO hot right now. But, with the good comes the advertising. Along with being everyone’s favorite social media plaything, Twitter is also paving the way for the next generation in spamming. And, as the account holders with the most followers get wooed by the green, good people get jacked.

Help! My Tech Heroes Are Selling Out!

Every time I login to our TurnKey Internet Twitter account, I see another good tech person selling out. I know: who am I to talk? After all, I’m logging in to my COMPANY Twitter account, to SELL something. I shouldn’t really be splitting hairs here. But there is a big difference between a company account and a personal account; between a company network and a network of friends. Or there should be. There REALLY should be. Unfortunately, at this stage of the game, the line between personal and professional is woefully blurry. Drunk pirate anyone? While this might be good news for companies taking advantage of individual’s social popularity to market their products, it’s not so good for individuals taking advantage of their FRIENDS for monetary gain.

Companies are no dummies

Twitter offers an unprecedented forum for the bite-sized advertisement and tech gurus with thousands of followers offer an irresistible demographic. But I don’t follow those tech gurus to be advertised to, and I suspect you don’t either. I want my free information and I want it now! Which leads me to my next point…

Everyone’s In IT for the Money

The more I think about it, the more I wonder if the problem is more systemic. We have all gotten so used to this fancy-free exchange of information. We subscribe to feeds and streams left and right and consume them without a thought for the poor sap behind the tweets, endlessly and thanklessly churning out tech tips for our enjoyment. Surely tech gurus need to eat! If only we could all keep our professional lives and our private lives separate, but with this all-access-all-the-time technology… it’s a fat chance, sister.

So what’s the upshot? The conclusion I keep coming to is that free access puts the onus on the individual. It’s up to each of us to decide what we are going to share and where we are going to share it. Each of us has to weigh our friendships against our desire to monetize. We also have to remember that our input is valuable, as diluted as we might feel by the seemingly endless input of others. And, I think, we have to start valuing quality input more highly, and by that I mean, we have to start being willing to pay for it. If we aren’t, we have no right to complain about our tech expert buddy spamming our twitter feed with advertisements. The fact remains: if we value what he has to say, we’ll tolerate his spam. Probably. If enough of us stop following him, perhaps he’ll think twice about what he’s doing. Perhaps he will offer a monthly subscription to an ad-free version of his feed. Now THAT is something I’d pay for.

Google has recently designed a new way to stalk, I mean, ‘stay connected,’ with friends, family and acquaintances.  It’s called Google Buzz.  This social networking tool is essentially a Twitter and Facebook status hybrid.  Much like Twitter, you can ‘follow’ your friends and update your Google Buzz update with what you are thinking.  It has also incorporated two Facebook status features – the ability to ‘like’ an update and the ability to comment directly to the person.  The latter point is an especially important feature.  My biggest complaint with Twitter is that it’s not only hard to follow a conversation, but also, if someone does reply, Twitter does not notify you.  Google Buzz takes care of both of these problems.  In addition, Google has integrated YouTube, Twitter, Flickr, Picasa, and Google Reader to make it easier for its users to share interesting links, videos, and pictures.

When Google Buzz was introduced, it faced a lot of harsh criticism.  Many complained that it was adding ‘more noise into an already buzzing area of my life.’  A Harvard Law School student filed a class action suit against Google, claiming Buzz violated many privacy laws.  Since then, Google has taken many measures to further protect the privacy of its clients.  The negative ‘buzz’ surrounding Google Buzz has simmered down also.

Along with our Twitter and Facebook profiles, Turnkey Internet has created a Google Buzz account.  Please follow us at ‘TurnkeyInternetinc’ on Buzz to stay on top of breaking news, updates, and specials for our company.