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Archive for the ‘turnkey newsletter’ tag

Cloud Computing and Software-as-a-Service   1 comment

Posted at Sep 14, 2010 @ 11:18am News,Web hosting

Cloud computing has become increasingly popular, even while many people (industry leaders included) continue to waffle about exactly how it should be defined. The basic consensus is that cloud computing is ubiquitous, offering resources to many users at a time, over the Internet. It doesn’t matter where, geographically the programs or applications themselves reside because they are all plugged into the cloud. Everything is available remotely, from anywhere. While the cloud is often confused with the grid (think the SETI@home project) the cloud is differentiated by its infinite scalability: it can grow as big as you need it to be, quickly, without any interruption of service. Of course, grid computing and cloud computing are not mutually exclusive, but cloud always allows for multiple users while grid does not (though grids can be used for cloud computing if they are multi-use enabled—confused yet?)

Cloud computing has grown in popularity with the rise of software-as-a-service (SaaS). Numbered are the days of downloaded software. SaaS lives in the cloud, making it remotely accessible to multiple users with scalable juice. It allows you to run complex programs and processes without having the firepower of a super high RAM computer. SaaS is easy to implement and requires no big up-front investment. It is also perfectly suited to today’s business professionals who use multiple computers and portable devices to work on collaborative projects.

One of the many benefits of the SaaS cloud is that software licenses are issued to individuals instead of to computers. This means an individual can access a program from any device. This removes the tethers—it gives every person the freedom to work from anywhere on any project. It enables small businesses to maintain completely remote offices, resulting in huge savings and increased productivity.

The SaaS cloud also reduces costs and hassles associated with software problems, maintenance and support. SaaS is the responsibility of the company providing the licenses, not the individual. How many software problems are caused by conflicting programs, insufficient hardware or simple employee error? SaaS eliminates these risks.

As businesses have enjoyed the many benefits of SaaS, many companies have focused their efforts on developing new SaaS business products for more efficiency and ease of use. Since we are in the business of making businesses more efficient (and easier to run and manage) the last few months have seen us roll out our own line of SaaS products. We pay very close attention to the needs of our business clients. Through feedback, reviews and our own business experience we have developed tools that combine the best of all possible worlds: features, efficiency, ease of use, attractiveness and speed. So far we have launched TurnKey Newsletter and TurnKeyMail, two SaaS solutions that provide necessary cloud infrastructure tools to businesses. As the fall gets underway, we will be launching more TurnKey SaaS solutions that will grow our clients’ businesses over the coming months. Bring your business up to speed quickly, easily and for less than you’re paying now. [Learn more].

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Written by admin on September 14th, 2010

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TurnKey Newsletter is Here!   no comments

Posted at Aug 10, 2010 @ 9:00am News,TurnKey Marketing,Web hosting

We could not be more excited to announce the arrival of our new email marketing software, TurnKey Newsletter! TurnKey Newsletter is going to change the way our clients do business. There are about a million incredible features (which I will get into below) but most important of all is the ability this software provides to learn about your customers—from how they read your emails to their shoe size—seriously. The better you know your customers, the better you can target your products and services to their needs, and the more successful your business will become.


TurnKey Newlsetter and Your Bottom Line: A One-to-One Ratio

Sometimes you can hear something a million times and you still need to hear it again. For example, you know you’re supposed to drink eight glasses of water every day. You hear it on T.V. You read it in the paper. But do you do it? I sure don’t. It’s the same thing for email marketing. Everyone talks about how important it is—how dramatically it can improve profit, how much it affects customer retention and customer trust—yet so many companies still haven’t started doing it. Part of the reason is that it’s intimidating. What solution do you choose? Will you be able to figure out how to use it? I think many businesses are reluctant to try something new that they don’t fully grasp, especially when they are worried about alienating customers or being called spammers. That is why TurnKey Newsletter is so incredibly exciting. It could not be easier to use!


TurnKey Newsletter: Overflowing with Top-of-the-Line Features

TurnKey Newsletter includes beautiful, professional design templates, an easy what-you-see-is-what-you-get editor, CAN-spam compliant automation (so you don’t get flagged, and your emails get through), email feedback and surveys (so you know what your customers are thinking), and personalization options (so every email is addressed personally—as if you sent each one individually). You can read more about all of the features here: http://turnkeynewsletter.com.


TurnKey Newsletter’s Emails: Always Look the Way You Designed Them

One of the things we are most proud of with TurnKey Newsletter is its compatibility with every major email client out there. Many email marketing products look great at first glance—you can edit templates, add images, and personalize just fine—but when your customers actually open your email, it looks nothing like the email you designed. Text is too big, images get resized, code is visible—it’s a complete mess. Your customers aren’t going to think, “hmm, wow, their email marketing software sucks,” they’re going to think, “hmm, wow, this company is incredibly unprofessional and I don’t think I should be trusting them with my business.” It’s sad, and it’s true. Don’t stake your reputation on a shoddy email marketing tool.

Trust TurnKey Newsletter. Really. It rules.

TurnKey Newsletter Editor

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Written by admin on August 10th, 2010

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