When discussing Cloud Backup with our staff here at TurnKeyVault.com I am reminded of a saying from the Late Billy Mays, that said “Prevention doesn’t Sell”.  The famous  pitchman, and star of his own Reality Show “PitchMen” often said that your product has to have a visual “wow”, and prevention based products just don’t sizzle because you can’t effectively demonstrate and produce the WOW effect for potential buyers.

Backing up your data, to the cloud or otherwise, is basically prevention; prevention from disaster, your own financial and corporate demise is what you ultimately are hoping to prevent.  Recently some new advances in the cloud backup space have come to market, that specifically being business continuity backup services that have added some new WOW to a prevention based product line giving it some new sizzle that is getting the attention of business owners and IT managers alike.  It may not have the WOW effect visually on TV of getting a stain out of a shirt, but the right backup solution will save you time, and ultimately keep you employed if you ever need it.

Cloud backups

 When I say cloud backup, what immediately comes to mind? I personally imagine a white, puffy cloud in the sky that resembles a vault. Was that what came to mind for you? If not, that’s quite all right. A cloud backup is a piece of software that takes a snapshot of your server or desktop computer and then stores the data in the cloud. What exactly do I mean by the cloud? The cloud is a piece of software or data that is stored off-site that can be accessed from any location. Cloud backups allow for greater flexibility than a local disk or tape backup. A disk backup or tape backup has the limitation of only being able to access the data locally and can be damaged, lost or stolen leaving you without your backup data when you need it most.  Even with cloud backup, to get back up and running from a disaster requires that you setup new computers, and copy back your data, and in many cases reconfigure and re-install most of your applications.  That’s how local and cloud backups have done things for years and quite frankly it doesn’t sizzle any more like it used to.

Now there is some WOW factor – the next generation of cloud backup service offered by TurnKeyVault.com offer live cloud replication and complete business continuity.   Cloud Replication allows restoration of your cloud-based backed up data to any virtualized server in rapid fashion.  That means you can restore your desktop or server including the entire operating system, applications, licenses, settings, and all your data to a perfect copy just as it was before the disaster struck.  Providers like TurnKey Vault even offer fully automated cloud replicated desktops and servers that utilize cloud-based infrastructure to make your data available instantly and allow you to access them remotely from anywhere in the world.  The key aspect here, the sizzle, is that cloud replication removes the bottleneck of the traditional backup technologies that would rely on local internet service providers bandwidth availability, and saves potentially hours of business critical time waiting for your systems to be back in working order.

Should a disaster occur in which your infrastructure is no longer available or accessible to be restored, the need to purchase new hardware and set it up in a new office can be completely eliminated. Utilizing cloud infrastructure you can be back online in minutes, not days. Employees can continue their work from home, remotely accessing images of their old workstations running live in the cloud, ensuring your business does not skip a beat.  Prevention may not sizzle on TV commercials – but in the IT world, knowing there is a business continuity plan regardless of possible disaster scenarios will leave you thinking of the WOW of your new backup plan.