Blog Header Banner

Archive for the ‘cloud server’ tag

How Website Speed Affects Your Business   no comments

Posted at May 15, 2018 @ 9:57am Web hosting

Website Speed Affects Business

If you’ve ever waited for a slow website to load, you know how frustrating it is. It only takes a few seconds – if that – for you to start getting impatient and considering going to another site.

Visitors to your site feel the exact same way. People have grown increasingly accustomed to instant results, and most web users expect web pages to show up on their screen right after clicking or tapping. A slow website can directly, and negatively, impact your sales and ability to draw in new clients.

However, it’s not just sales that take a hit when your website is crawling. Slow load times can result in reduced search engine rankings and depressed conversion rates. Additionally, a slow website is often the sign of a design problem, which may mean that you’re using more bandwidth to do less.

 

The Five Second Rule

According to a recent study, one-third of online shoppers will leave your site if it takes more than five seconds to load. Along with the fact that five seconds is a very short amount of time to work with, the study found that people are getting more impatient; a previous study showed that you had six seconds before people left.

If that weren’t bad enough, a study done by Google that specifically looked at mobile users found that these individuals are even more impatient. More than half of those involved in the study will leave a mobile website if it doesn’t load in three seconds.

What this means is that your website design needs to focus on speed instead of design elements. To ensure that people will go to your website – and stay – your site needs to be fast and streamlined.

 

Load Time Affects Sales

If you’ve got your website loading under five seconds, you may get visitors to stick around, but it won’t necessarily net you a sale. The study that found many people will leave after five seconds also determined that a 2.4 second load time led to the highest conversion rates. This is backed up by data collected by Kissmetrics, which showed that a one second delay in website response time can lead to a seven percent conversion rate drop.

The collected data also showed that people who made purchases from a site but were unhappy with the site’s performance were less likely to buy from the site again. In other words, the bare minimum to get someone to stay may be five seconds, but if you want to make a sale, and keep making sales, your site may need to load even faster.

 

Google Is Impatient Too

Load times don’t just affect whether or not a potential customer stays on your website. They may also play a part in determining if someone ever arrives at your site. This is because Google looks at user experience when calculating search engine rankings.

There are a number of factors that go into user experience, but load time is a significant one. Search engine ranking is very competitive since it determines where your site shows up in search results and if it shows up on the first page. With less than 80 percent of people clicking to the second page of search results, it’s essential that you’re doing everything you can to be on page one.

Google offers a website to check your site’s performance, and according to the search engine, a score of 85 or higher out of 100 means that your site is doing well. Anything below that likely spells trouble when it comes to your search engine rankings.

It’s also important to note that Google has started to give websites that are mobile friendly higher rankings when people do a search from a mobile device. If you have a desktop site that loads quickly but don’t create an equivalent mobile site, you could see a drop in your mobile search rankings.

 

Slow Load Times Could Mean Back End Problems

There are a variety of reasons that your website may be running slowly or simply not loading as quickly as visitors would like. Many common reasons relate to design, such as running too many scripts or filling up the page with large media files.

These problems can be resolved easily by streamlining a website and cutting down on files and scripts that bog the loading process down. Doing this may help to improve the performance of your web server as well. If the media files on your site that are taking up enormous amounts of bandwidth are compressed or if you reduce the number that load on your site, you could see a lot of resources freed up.

 

It May Be Time To Upgrade

However, slow load times, especially if you have optimized your website, may indicate that there’s a larger problem with your server or the network you’re running on. If you are hosting on a Shared Server, it could be that you need more power and system resources. To resolve this, it is recommended that you upgrade to a VPS/Cloud Server or Dedicated Server solution. If your business is utilizing a Colocation solution but still experiencing bandwidth and network issues, it may be time to change your Data Center and/or Cloud provider.

While attractive and innovative website designs may be appealing, if you’re in the business of selling, your focus should be on a website that loads quickly and is easy to navigate. Shaving just a second off of the load time of your site and pages within it could mean a dramatic difference in conversion rates and sales, and it could also improve your search engine rankings.

 

Share : Facebooktwitterredditlinkedinmail Follow Us : Facebooktwitterlinkedinyoutubeinstagram

Written by David Maurer on May 15th, 2018

Tagged with , , , , ,

Cloud VPS: 4 Reasons to Upgrade   no comments

Posted at Mar 15, 2018 @ 10:53am Web hosting

Cloud VPS

If you are in the market for business web hosting, you probably already know how many options are out there. While large, established businesses may need a dedicated server to meet their needs, most small to medium-sized businesses may find that a Cloud Hosted VPS or virtual private server is the best match. A Cloud VPS is a sub-section of a dedicated server. It’s a guaranteed amount of space that is completely isolated from the rest of the server. This means you get a private, guaranteed portion of a server without the risks of shared hosting (in which potentially hundreds of people are using the same machine) and without the expense of a dedicated server. Lets discuss the various reasons why Cloud VPS technology is a good choice for your business.

 

1. Potential for Growth

When you’re shopping for a cloud or hosting solution for your business, it is essential that you consider your business’ potential for growth. You don’t want to buy server space, get your website up and running and start selling only to exceed your server’s capacity. If that happens your site goes down. If your site goes down, you lose money! A Cloud VPS offers the instant capability of allocating a large amount of space and resources so your business can grow unfettered.

 

2. Support

Good VPS Hosting comes with robust support. This means you always have a resource if you run into problems. If your site goes down, you have a real person to call. Make sure your VPS Host or Cloud provider has online chat support, a phone number and a ticketing system (TurnKey has all three). There are many hosts out there that do not offer 24x7x365 support. Often these hosts don’t own their hardware and are not always reliable. Do some research before choosing a host to make sure you will get the kind of customer service your business deserves.

 

3. Security

Cloud VPS hosting offers unique IP addresses alongside password protection, firewalls and security software managed by your hosting company (if you choose the right host). This means your data is secure, regularly backed-up and protected from potential attacks. A Cloud VPS is an excellent choice if you are concerned about data security.

 

4. Value

If you are concerned about controlling business expenses (and who isn’t!?) a Cloud VPS is an extremely economical choice. You get nearly all of the benefits of a dedicated machine without the large monthly bill. Of course, if your business grows quickly and you find you need more resources, you can easily upgrade from a Cloud VPS at that time.

Our TurnKey Cloud-Hosted Virtual Servers (VPS) offer the highest level of service and the ultimate combination of performance, value, security and ease of use for your hosting needs. Our VPS’s are far more flexible than other hosting options giving your organization full control over the security settings, choice of operating system, control panels, software configuration, and applications. For more information, visit turnkeyinternet.net/cloud-hosted-virtual-servers-vps

Share : Facebooktwitterredditlinkedinmail Follow Us : Facebooktwitterlinkedinyoutubeinstagram

Written by David Maurer on March 15th, 2018

Tagged with , , ,

Is Your Website Ready For The Holidays?   no comments

Posted at Nov 7, 2017 @ 10:00am Holidays,Web hosting

Is Your Website Ready For The Holidays?

It’s getting colder outside. It’s getting darker sooner. The time has been rolled back an hour, for those of us living in the United States. Winter is right around the corner and with winter, comes holidays. Thanksgiving is a few weeks away with Christmas coming in a close second and finally New Years. Now, why am I telling you all this? Matter of fact, why am I reminding you of these holidays? Isn’t this supposed to be a blog based on technology and not holiday seasons?

 

Well, I’m glad you asked. This part of the season is busy for us, due to the holiday specials we run. All the way from Black Friday to Cyber Monday. Everything is on sale for a fraction of the price. Everything from Virtual Private Servers (VPS) to top-of-the-line Dedicated Servers. During this time, traffic nearly quadruples to our main site, TurnKey Internet. Everyone wants to get in on the sales. Everyone wants to setup a website for their business. People are just shopping around for hosting providers if you will. Well, with that increased traffic comes increased strain on your servers which brings me to reason I’m writing this article.

 

With the holiday season rapidly approaching, you may decide to run a special on your products and services. The number one item that always occurs when running specials is an increased awareness of your product. That means you may have bandwidth spikes from potential customers viewing your website. You may have your products selling like hotcakes, but the question becomes, are you prepared for this? Are you prepared from the increased amount of traffic to your site? If you’re not sure, then you should continue reading.

 

As mentioned previously in this post, you will more than likely have a spike in traffic to your website which brings me to bandwidth. Do you have enough bandwidth ready to accommodate the spike in traffic your site may experience? If not, you should speak with your hosting provider about pricing plans for bandwidth.

 

Next, what about disk space? If you’re selling products online, more than likely you have a database storing the products with the customer information that is purchasing said products. Well if you’re running a special and have a higher than normal amount of people purchasing from you, you would want to ensure that you have enough disk space to accommodate said orders.  The last thing you want is your website to freeze or go off-line due to you running out of space because your database has tripled in size. You should speak with your hosting provider to ensure that you have enough adequate disk space.

 

This brings me to last point. You’ve checked your bandwidth and your disk space and they are more than adequate for your special. What’s next? Well, is your current environment sufficient to handle your increased sales? Let’s say your website is on a basic hosting account and receives a large spike of traffic during your holiday sales. Will your host throttle your account as it could be consuming too many resources? If your account is on a basic shared server, this is very high probability as the server will throttle your account for consuming too many resources. You should be aware of these limitations and speak with your hosting provider to see if they can handle your increased traffic. The last thing you want is a user who can’t place an order because when they view your site, they are seeing Resources Exceeded instead of your website.

 

Share : Facebooktwitterredditlinkedinmail Follow Us : Facebooktwitterlinkedinyoutubeinstagram

Written by David Maurer on November 7th, 2017

Tagged with , , , , ,

TurnKey Internet, Inc Launches ‘TurnKey’ All-Inclusive Managed Cloud Servers   no comments

Posted at Mar 29, 2016 @ 9:43am managed services

TurnKey Internet, Inc Launches ‘TurnKey’ All-Inclusive Managed Cloud Servers

managed cloud services LATHAM, NEW YORK (March 29th, 2016) – Sustainable IT solutions provider TurnKey Internet, Inc. announced today the launch of a suite of ‘TurnKey’ All-Inclusive Managed Cloud Server offerings that extend the capabilities of traditional cloud servers backed with all-inclusive IT managed services including high availability, security, cloud migration, implementation, and ongoing optimization.

TurnKey All-Inclusive Managed Cloud Servers provide premium technical service and support that help businesses leverage easy to use cloud-based IT infrastructure so they can focus on running their business. The new service tier provides 24 x 7 access to TurnKey Internet’s local U.S. Network and Application Engineers to provide on-going guidance, security and performance monitoring to maintain and optimize cloud-based hosted infrastructure.

The new service tier includes hardware, network and software related support to deliver firewall security, VPN setup, high availability, server performance tuning, server security hardening, deep inspection monitoring, Denial of Service and DDoS protection, database replication, load balancing, disaster recovery planning, bare-metal and standard backups, and much more. Additionally, All-Inclusive Managed Servers bundle standard software licensing such as Microsoft Windows Server 2012, CentOS Linux, Plesk, Directadmin, and cPanel.

“We created the All-Inclusive Managed Service in response to customer and industry requests for a more ‘TurnKey’ approach to on-boarding and maintaining cloud-based infrastructure.” said Adam Wills, CEO of TurnKey Internet, Inc. He continued “All-Inclusive Managed Service in the cloud provides all-access to our Support and Application Engineers which is far more cost-efficient than hiring. In Today’s on demand IT world that is evolving faster and faster to hybrid cloud-based solutions, we are helping customers to meet their IT goals without having to invest in additional staff or complex on premise hardware.”
For more information about TurnKey Internet’s managed services or to speak with a cloud hosting expert, visit https://turnkeyinternet.net/managed/

About Turnkey Internet
Founded in 1999, TurnKey Internet, Inc. is a full-service green data center and leading provider of sustainable web hosting and IT solutions. From its SSAE 16 Type 2 and ENERGY STAR® certified facility in Latham, NY—New York’s Tech Valley Region—TurnKey offers cloud-based hosted services, web hosting, communication services, web-based IT systems, software as a service (SaaS), enterprise colocation services, and computing as a service to clients in more than 150 countries. For more information, please call (518) 618-0999 or visit www.turnkeyinternet.net/media.

Share : Facebooktwitterredditlinkedinmail Follow Us : Facebooktwitterlinkedinyoutubeinstagram